Negativity
easily attracts and rules the mind.
In Odisha
the cheap news of Baba Srimad Sarathi eclipsed the death news of a truly
legendary figure of India, Dr.APJ Abdul Kalam. Dr. Kalam’s wide visions and
missionary zeal for transforming the nation into a progressive and prosperous
state failed to achieve due media coverage in Odisha because the vernacular
electronic media showed more interest in Srimad Sarathi’s hotel visit with lady
escort than in Kalam’s ennobling visions.
The empire
of Baba Sarathi collapsed like a house of cards and political forces fanned the
fire to make it a sensitive state issue. But my question is that when a great
soul like Kalam departed leaving a legacy of so much positivity, why we
deliberately shut our eyes to the noble aspects of a statesman like Kalam and
go on discussing all day long the so-called baba’s jeans-clad avtar and his
hypocrisy.
Pleasure
can be derived from various sources. Scratching one’s itches is pleasurable but
such pleasures cannot initiate a big change for the better. On the other end,
pursuing intellectual pleasure and inculcating nobler feelings can truly enrich
life manifold. Mass media should be a vehicle for guiding and realizing the aspirations
of general public by spreading life-changing inputs for quality life. No one
can deny that at present mass media plays a more prominent role than the
teachers or educators of all colleges and schools put together. However,the
frantic propensity of almost all news channels to spellbound viewers by flashing
breaking news captions on the screen is utterly unhealthy for the well-being of
the society. Moreover, these channels’ mad desire to hold the highest TRP is
nothing but a spiraling course to mediocrity or gradual degeneration.
Classics
like the Ramayana and the Mahabharata have always provided us magnificent
ideals of reference to lead life with basic human values unaltered. Many
scriptures and good books are there which have opened up new vistas for social
and spiritual amelioration. There is no dearth of exemplary lives which make us
shine with the glory of an awakened soul. But we never cherish such positive influences.
On the contrary the print and electronic media is happy to spread the bad smell
of rotten fish all around because it is easily available and is capable of
shaking off every member of the society with its terrible unhealthy smell. But
one thing should be kept in mind that TRP is not everything. Celebrating the
joy of life and staying positive is the greatest achievement of human faculties.
There is a
funny quote, “Be like a proton and stay positive.” This quote is best
applicable to the electronic media of Odisha. They need to stay positive and
should encourage constructive forces of the society for effecting appreciable
changes.
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